Have you ever spent hours browsing through makeup counters looking for the right face makeup only to find that the foundation doesn’t match your skin tone or your skin type? Well, you are not alone. Choosing the right foundation type and shade is one of the most difficult purchases a woman can make when it comes to beauty product purchases, so do your homework to make things easier. Keep reading to find out how to choose the right foundation for your skin.
Know Your Skin Type
The first and most important thing to do before purchasing any makeup product is to know your skin type. Do you have dry, oily, or combination skin? Is your skin sensitive and prone to breakouts?
- Dry skin: Dry skin usually looks dull because sebaceous glands don’t produce enough oil to keep the skin naturally moisturized. Dry skin may be itchy, easily irritated, and may have problems like scaliness or flakiness.
- Oily skin: For people with oily skin, their face usually looks shiny and feels greasy. They usually have larger pores than of those with other skin types.
- Combination skin: This is the most common skin type. Usually people with combination skin have dry cheeks but an oily T-zone area (forehead, nose, chin).
For more information on how to know your skin type, check out our other post here: What is My Skin Type?
Find the Right Formula
- When you’ve confirmed your skin type, it is now time to find a product with a formula that suits to your skin type or liking. Choose something that enhances your skin and does not give you any dermatologic issues.
- For people with dry, combination, and oily skin, an emollient-based foundation may be compatible with their skin. Check the label and look out for words like liquid, tinted moisturizer, cream-to-powder, or cream.
- People with oily, combination, or normal skin should use a powder foundation. Avoid powder foundation if you have dry skin because it will highlight dryness and wrinkles by settling in the fine lines.
- For people with dry skin, choose a foundation that has moisturizing or hydrating properties. This type of foundation will avoid giving you a feeling of irritation or tightness.
- For those with oily or combination skin, an oil-controlling, oil-free, water-based, or foundations with a matte finish is the best option. These formulas will control the amount and appearance of oil.
- Foundations that have light-reflecting properties work well with dry or more mature skin. This type of foundation will make light bounce off the skin, making the complexion look brighter and hiding imperfections at the same time.
Sheer, Medium, or Full Coverage?
Consider the coverage you want. Choose something light, medium, or full depends on how many imperfections you want to cover up.
- Light coverage: Liquid formulas and tinted moisturizers usually have light coverage. This creates a more natural look and is usually lightweight.
- Medium coverage: If not layered on, this type of formula can also look natural but can conceal skin imperfections like age spots and blemishes.
- Full coverage: This type is perfect for someone who wants to conceal skin discoloration, scars, breakouts, and other types of visible skin issues.
Don’t Underestimate Understanding Understones
You also have to understand your skin’s undertone because your foundation should be the same so that your makeup won’t look way off. Typical undertones are pink/red, yellow, neutral, cool, and olive undertone. If you’re unsure, determine your skin’s undertone tone by looking at the veins in your wrist in proper lighting. Blue veins indicate a cool undertone. If your veins look more green than blue, that means you have a warm undertone.
Swatch and Test It on Your Face
Don’t rely on salespeople to sales-talk you into buying whatever shade. Make sure to swatch and test different foundation shades yourself – but a common mistake is testing the foundation on the hand or arm instead of the face. It is best to test the foundation above the jaw line by blending it on the skin in that area.
Usually, makeup counters or stores will have artificial lighting. If you can’t find a source of natural light, find a spot with natural lighting and check how your makeup looks there.
Like we said, do your homework to find the right formula and shade for your face. Getting the right type and shade of foundation is the goal here, but if we can avoid making unnecessary returns and wasting our time and energy buying the wrong products, then all the better!
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